Pjur has an interesting history. In 1992, while researching for a cosmetic cream, researchers accidentally discovered a formula for a highly effective lubricant. In 1995, the pjur brand was born and has become one of the industry’s leading brands for luxury body products and personal lubricants. Pjur believes in providing the highest quality products, because when it comes to intimacy, you want only the best. With body care products for men, women, and couples, it’s easy to find just the right lubricant for your needs. After all, when you’re getting intimate with toys or a lover, you don’t want friction to get in the way!